Dec 30 2023 8 mins
Everyone wants to be an excellent international leader and coach. It's a common goal that we can all agree on.
However, the challenge lies in finding effective strategies to achieve this outcome. Many leaders struggle to expand their network and reach their target audience. Additionally, the cost of podcasting can be a barrier for some.
If you pondered over the transformative power of content creation, visibility, and authority in shaping international leadership career, then listen to this cross-over episode where Podcast Host Army Jost Wilson interviewed Katrina Burrus.
In this Podcast Host Army interview, Dr. Katrina Burrus has deciphered the formula. Through compelling interviews, she not only draws in bright and accomplished clients, but she was also able to transform her podcasts into a lucrative stream of revenue.
Envision converting your weekly podcast into a published work and partnering with newspapers for broader exposure to develop your personal brand and communicate your vision. It's different than coaching; it's about amplifying your influence and developing your personal brand.
Join us on the Excellent International Leadership podcast, where excellence converges with leadership in each episode!
Consider this special episode our year-end gift to you.
What You’ll Learn From this Episode
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Learn how to attract high-powered clients: Discover how Dr. Katrina Burrus leveraged her podcasts to connect with top-notch leaders and expand her client base.
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Unlock the power of podcasting: Find out how Dr. Katrina Burrus turned her passion for learning into a practical resource for executive coaches, entrepreneurs, and leaders.
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Get insider tips on monetizing your podcast: Hear Dr. Katrina Burrus innovative approach to generating revenue through partnerships with newspapers and sponsors.
Topics Covered:
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03:09: Introduction to Dr. Katrina Burrus and her two podcast shows.
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05:49: Dr. Katrina Burrus explains how she leverages her podcasts to attract clients and make money indirectly through partnerships with newspapers and creating additional content.
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06:19: Discussion on how Dr. Katrina Burrus came up with the idea to approach newspapers and monetize her podcast content.
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07:30: Dr. Katrina Burrus shares her motivation behind creating podcasts and how she wanted to provide practical value to her listeners while also making money to cover podcasting costs.
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07:50: Dr. Katrina Burrus reveals the names of her two podcast shows: "Excellent Executive Coaching" and "Excellent International Leadership."
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07:50: Closing remarks and invitation for listeners to learn more from Dr. Katrina Burrus and Josh Wilcon
Connect with Josh Wilson
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Cell: 352-274-4500
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More Impactful Episodes at https://mkbconseil.ch/eil-podcast/
More Impactful Episodes at https://mkbconseil.ch/eil-podcast/