Jul 23 2024 7 mins 4
Struggling to keep your podcast fresh?
The secret might just be repetition!
Discover why revisiting your core topics can boost your authority and keep listeners coming back for more.
Ever feel like you're running out of new ideas for your podcast?
You're not alone. Many podcasters hit a wall, thinking they need fresh topics all the time. Here’s the kicker: you don’t. It’s not about reinventing the wheel; it’s about reinforcing your message.
Most of your listeners haven’t heard every episode. They didn’t start at episode #1 and follow religiously. Even your super-fans don’t remember everything. So, repeating topics isn’t just okay—it’s essential. It reinforces your message, aids comprehension, and solidifies your authority.
Imagine explaining a concept multiple times in different ways—using new analogies, fresh takes, or case studies. This repetition helps listeners fully grasp and retain your message. Plus, it establishes you as the go-to expert in your field.
And think about this: when people search for solutions online, they look at multiple sources. You want to be that recurring expert who shows up in their search results, not just a one-time hit.
Running a business means solving your ideal customer’s problems. You don’t have to constantly innovate new solutions. Stay in your lane, solve that one problem exceptionally well, and keep attracting new listeners.
Recycle and revamp your old topics with new insights and perspectives. It’s not about dazzling your audience with novelty every time but ensuring they understand and remember your core messages.
Check out episodes 24, 56, 122, 154, and 193. They all touch on the importance of consistency through repetition. Walking my talk, baby.
Click play to learn more about how you can do it effectively too.
24 5 Ways to Generate Podcast Topic Ideas
56 How to Brainstorm your Podcast Ideas
122 What are Podcast Themes and Do You Really Need Them?
154 Are You Ignoring The Best Podcast Episode Topic Ideas?
193 5 Content Hacks So You Never Run Out of Podcast Episode Topics
Ready to make your podcast an authority-boosting marketing tool?
Book your free private podcast coaching call by clicking the big orange button on PodcastPerformanceCoach.com.
