In this episode, we’re talking about something that every podcaster needs but most are too scared to do—a podcast audit.
GET YOUR FREE PODCAST AUDIT NOW (Instant Access)
https://podcastperformancecoach.com/free-podcast-audit/
An audit sounds scary, right?
Like there’s a bunch of red tape, forms, government officials, and a quest for long-lost receipts involved. But I promise you, this is nothing like that. Think of it more like a health check-up for your podcast. Just like you go to the doctor to make sure everything’s running smoothly, your podcast needs a regular check-up too.
So why is this important?
First, your podcast is a direct reflection of your brand. If your audio quality is fuzzy, your content is meandering, or your messaging is as clear as mud, then guess what? Your listeners are seeing that mess too. An audit will help you identify if your podcast is reflecting your brand the way you want it to.
Second, if you're an entrepreneur or business owner, podcasting isn’t a hobby—it’s a serious marketing tool. You’re investing time, money, and a whole lot of love into your show, but if you’re not seeing real results—whether that’s more leads, more authority, or more sales—then something’s off. A podcast audit helps you figure out where your efforts are falling flat and what you can do to start getting the ROI you deserve.
Third, you don’t know what you don’t know. Maybe you started your podcast because someone said you should, or you saw other people using podcasting to increase their visibility. And that’s great! But there’s more to podcasting than just publishing regularly. If you want to get more out of your podcast than just 'having a podcast', you need to dig a little deeper. A podcast audit shows you what you’re missing so you can take your show from good to great.
Now you're wondering how to actually do a podcast audit...here’s the best part—I’ve got a free 7-step podcast audit process that I’m sharing with you. It’s a comprehensive, step-by-step guide that’ll help you diagnose what’s really going on with your podcast so you can make informed decisions about how to improve it (and boost that ROI).
So what are you waiting for?
Head over to PodcastPerformanceCoach.com/free-podcast-audit and grab your free podcast audit. Let’s turn your podcast into the marketing tool it was always meant to be.
GET YOUR FREE PODCAST AUDIT NOW (Instant Access)
