198. How One Driven Mama Grew Her Business to Six Figures In Year 1 with Capi Fullerton


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Jan 09 2025 37 mins   1

mamas out there! If you’ve ever wondered what it takes to build a six-figure business while juggling family life, you’re in for a treat. Our guest, Capi Fullerton, is a Rainmaker who turned her entrepreneurial dreams into reality, hitting six figures in her very first year!

In this episode, we dive deep into Capi’s journey, starting with her early entrepreneurial spirit. From her high school days of managing two jobs to running a home bakery and exploring network marketing, Capi shares how she always knew she was meant for more. But it wasn’t until she joined the Rainmaker Family Challenge—while on bed rest after a challenging birth experience—that her Amazon business idea took off.

Capi reveals how she bootstrapped her business with a single product in the culinary niche and scaled it to six figures in just one year. She gets real about the highs and lows, including the patience required to reinvest profits and manage rapid inventory growth. Through it all, Capi emphasizes the importance of mindset, community, and staying focused on the long game, even when the day-to-day feels overwhelming.

Chelsey and Stephen also dig into Capi’s practical tips for busy moms who want to pursue their entrepreneurial dreams. From effective communication with your partner to carving out small but consistent chunks of time to move the needle, Capi offers actionable advice for balancing family life and business goals. Plus, she shares why choosing a niche you’re passionate about can be the key to long-term success.

Whether you’re just starting or looking for the motivation to keep going, this episode is packed with encouragement, strategy, and the reminder that growth is always possible when you take action.

Connect with us:

Rainmaker Instagram: @therainmakerfamily

Chelsey Instagram: @chels_diaz

Stephen Instagram: @steezdiaz

TikTok: @therainmakerfamily

Facebook: @diazfamilylegacy

Website: therainmakerfamily.com

Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: https://therainmakerchallenge.com

Save On Our Favorite Things:

https://rainmakerfamily.com/deals

Watch The Million Dollar Mama Case Study:

https://www.makeitrainmomma.com/casestudy

Episode Minute by Minute:

  • 0:00 - Introduction: Meet Capi Fullerton
  • 1:10 - From Home Bakery to Network Marketing
  • 5:00 - Discovering Rainmakers While on Bed Rest
  • 10:00 - The Power of Mindset and Support Systems
  • 16:30 - Launch Week: $100 Days and Scaling Inventory
  • 22:00 - Balancing Business, Family, and Faith
  • 27:45 - Tactical Tips for Starting Small and Growing Big
  • 33:00 - Capi’s Biggest Transformation and Final Thoughts