Season Hughes: Understanding the "Why" Behind Agile Transformation

Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes.

Drawing from her consulting experience, Season shares valuable insights about leading successful Agile transformations. Rather than simply implementing Scrum, she emphasizes the importance of understanding organizational motivations by asking crucial questions like "Why do you want this change?" and "What does success look like?"

She outlines a comprehensive approach that begins with foundational training using the Scrum Guide, followed by Liftoff workshops to establish team foundations, working agreements, and regular check-ins to support continuous improvement.

In this segment, we refer to the Liftoff book, by Diana Larsen and Ainsley Niles.

Self-reflection Question: What steps are you taking to understand and align with your organization's transformation goals?

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Angela thought she was just there to coach a team. But now, she’s caught in the middle of a corporate espionage drama that could make or break the future of digital banking. Can she help the team regain their mojo and outwit their rivals, or will the competition crush their ambitions? As alliances shift and the pressure builds, one thing becomes clear: this isn’t just about the product—it’s about the people.

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About Season Hughes

Season is a strategist and creator who empowers customers and teams to excel. From designing clever, fandom-inspired apparel at Tomorrowland Transit Authority to coaching high-performance teams, Season is passionate about delivering value and driving growth. Now focused on ecommerce success, Season's mission is to turn goals into epic adventures.

You can link with Season Hughes on LinkedIn.