How The C Suite ® is changing for 2025: New ways to build your B2B revenue


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Jan 24 2025 47 mins   4

In this episode, I’m sharing the significant changes coming to The C Suite ® and what this means for your sales strategy. I'll also be sharing how the changes to The C Suite ® can help you future-proof your business.

Whether you're a coach, consultant, speaker, trainer or a done-for-you service provider, this episode is packed with actionable advice to help you navigate the shifting landscape and ensure your sales process is set up for success in 2025. So tune in and get ready for some valuable sales lessons and tips for your business!

In this episode I’m sharing;

  • Sales Process Insights: Learn the key aspects of your sales process that need attention.

  • The importance of future-proofing your business, are you prioritising the right aspects to sustain and grow your B2B revenue?

  • Changes in the C Suite ® for 2025 and boosting your B2B sales revenue

  • Companies cut staff, hire external suppliers

  • Building a strategic sales mindset



Key Quotes;

"To inspire, to see people motivated and engaged and excited about trying new sales activities and seizing opportunities and doing the right things for their business, for their revenue, for their families. Right? That's why most of us start businesses."00:10:4500:11:01

"The market has shifted politically and economically which means that, with more redundancies come more people who are freelancing or going into freelancing and will be trying to sell their own consulting coaching services back into companies they already worked with. Which will mean more competition for people like you, who have been trying to sell to corporate." 00:23:5400:24:18

"If you're somebody who is incredibly self motivated, driven, knows that once you've got the strategies and techniques, you're really, really good at making that time to implement, then the self study is absolutely for you.” 00:34:3500:34:49

“If you're somebody who is feeling overworked, overwhelmed and you want to be working with organisations in a strategic or a more long term, higher price point way, you want to be thinking about sales mindset and how you can create a more predictable pipeline so that you're not actually worried, or having that kind of fear around losing clients because you raise your rates or because you set boundaries with them. Instead work on that resilience piece and put in place practical pipeline driving methods that are going to help you sign sales on repeat where you don't have to worry about them." 00:45:4900:46:28

"So if your sales are taking longer than that to go through, particularly if they're lower than a 100k, you have a sales problem or part of your sales process isn't working as it should."00:41:4600:41:57

Key Resources Mentioned in this Episode:

Tickets are now on sale here for the Converting Corporates Event 2025.

Grab your Sales Tracking Spreadsheet here.

Click here to watch my video on how to troubleshoot your sales process.!

Join The C Suite ® Self Study now! If you’re looking to get the best support in selling your services to corporate organisations, not to mention email templates and proposal outlines so that you really can convert at much higher rates and sell your services more successfully then click here now.

Take the Selling to Corporate ® offer quiz and find out what the best offer is that you could sell to corporate.

Sign up here for the webinar on Five Simple Steps to Landing Corporate Clients.

Top 5 Business Development Questions: If you’re looking to convert more business development calls into sales? You need to be asking the right questions and getting the best information to support future work. Download my Top 5 BDQs here and start getting quality information from your prospects.

Connect with me on LinkedIn.

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Click here if you would like to listen to my recent TEDx talk.