163 Is your story a literary production, a good business story, or both?


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Nov 07 2024 18 mins  

https://www.marketingwords.com/blog/write-copy-future-pacing/?ref=cathy_goodwin

I recently came across a workshop on writing creative nonfiction.

And that made me ask the question: What is the difference between creative writing and business writing? What about a course in film script writing? ?

Of course the more writing you do, the better you get. And you'll get better a storytelling. But sometimes we're tempted to share a story works as a creative story but doesn't work as a business story.

Boundaries are blurred for big companies. They tell stories that could qualify as purely creative. Think of the Budweiser puppies or the Christmas story of an old man dining alone. Solopreneurs do not use stories like these...and they shouldn't.

So I want to set the record straight on business vs creative...a business vs a literary story. And let's remember that memoir is more like fiction than business.

This episode discusses...
...3 differences between literary fiction and business stories.
...the hidden plot in memoir
...how the purpose of the book influences the way people read it
(and specifically, the differences in reading business books vs. creative books

RESOURCES:
Do you want to take a creative story and translate it to business? Sign up for the Strategic Intensive and I'll help you. We can also cover marketing and storytelling topics that are holding you back.

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