20VC: Hubspot CEO on Where Value Accrues in SaaS AI | How Hubspot Competes Against Salesforce | Why B2B Is Not a Winner Take All Market | How to Go From SMB to Enterprise an Win | How SEO Dying Changes Hubspot's Business with Yamini Rangan


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Mar 17 2025 55 mins   96

Yamini Rangan is the CEO at HubSpot. The $32BN juggernaut that has revenues of $2.6BN, over 247,000 customers and 8,200 employees. Prior to Hubspot, Yamini served as Chief Customer Officer at Dropbox, and before Dropbox, she was VP of Sales Strategy and Operations at Workday.

In Today’s Episode We Discuss:

04:16 Taking Over the CEO Role from the Founders

07:58 Wartime vs Peacetime CEOship

11:18 How to Scale Into Enterprise: What Everyone Gets Wrong

22:20 Why is B2B Not Winner Take All

29:33 How Does HubSpot Compete Against Salesforce

33:26 Where Does Value Accrue in a World of AI

37:40 How Does Yamini Use AI Everyday

41:17 What Does HubSpot Do When It’s Core SEO Channel Dies

44:10 Quickfire Round: Satya Nadella, Parenting Advice, Biggest Concern

51:35 Closing Thoughts and Reflections