Jan 23 2025 22 mins
Where does creativity fit into compliance? In more places than you think. Problem-solving, accountability, communication, and connection – they all take creativity. Join Tom Fox and Ronnie Feldman on Creativity and Compliance, part of the award-winning Compliance Podcast Network.
Ronnie’s company, Learnings, and Entertainment, utilizes the entertainment devices people use to consume information in their everyday, non-work lives and apply it to important topics around compliance and ethics. It is not only about being funny. It is about changing the tone of your compliance communications and messaging to make your compliance program, policies, and resources more accessible. In this episode of Creativity and Compliance, host Tom Fox and Ronnie Feldman are joined by Tyson Avery, the former Chief Ethics Compliance Officer at Starbucks and current Deputy General Counsel and Compliance Officer for Lucid Motors.
They discuss innovative strategies to make ethics and compliance engaging within organizations. Tyson shares insights into how he has leveraged creative methods to make serious compliance topics more relatable and accessible, emphasizing the importance of aligning corporate values with effective compliance programs.
One of the standout moments in the episode is Tyson’s recounting of the ‘Wally Awards,’ a unique initiative aimed at normalizing misconduct reporting and fostering a culture of transparency and trust. Through creative anonymization and employee engagement, the Wally Awards highlighted significant misconduct cases without compromising confidentiality, thereby encouraging ethical behavior across the company. The episode underscores the need for continuous, relatable, and engaging communications to embed compliance into the organizational culture.
Key highlights:
- The Importance of Creativity in Compliance
- Making Ethics Relatable
- The Wally Awards: A Creative Compliance Initiative
- Building Engagement and Trust
- Advice for Implementing Creative Compliance
Resources:
Ronnie
- Ronnie Feldman (LinkedIn)
Learnings & Entertainments (LinkedIn)
- Ronnie Feldman (Twitter)
- Learnings & Entertainments (Website)
Compliance Confessions – inspired by “Mean Tweets,” these 90-second commercials address misconceptions and excuses to promote speak-up culture and the E&C team as positive and helpful.
E&C Training Jams – a soulful singer banters with ethics & compliance, explaining policies, sharing examples, and debunking excuses.
Tales from the Hotline – Real speak-up-themed stories about workplace behavior gone wrong.
Workplace Tonight Show! – E&C meets SNL Weekend Update explaining corporate risk topics and why employees should care.
60-Second Communication & Awareness Shorts – A variety of short, customizable, music and multimedia, quick-hitter “commercials” promoting integrity, compliance, speaking up, and the E&C team as helpful advisors and coaches.
Custom Live & Digital Programing – Custom creative programming that balances the seriousness of the subject matter with a more engaging delivery. After all, you can’t bore people into learning.
Tom
For more information on the Ethico ROI Calculator and a free White Paper on the ROI of Compliance, click here.
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