Shaz and Kieron discuss the importance of having a personal brand and how it can lead to recognition and opportunities. They emphasise the need to build trust and credibility through sharing knowledge, experiences, and opinions.
Listen as they cover various strategies for creating products, such as writing booklets, offering online courses, and hosting webinars. They also highlight the value of networking, speaking engagements, and leveraging social media platforms.
KEY TAKEAWAYS
- Building a personal brand is important for establishing credibility and recognition in your industry.
- Sharing your knowledge and expertise through content creation, such as writing booklets or newsletters, can help attract and engage an audience.
- Speaking at events or creating online courses can further establish your authority and provide opportunities for monetisation.
- Engaging with your audience through surveys, opinions, and thought pieces can help you understand their needs and tailor your offerings accordingly.
- Collaboration and networking with others in your industry can lead to valuable partnerships and opportunities for growth.
BEST MOMENTS
"Your own ecosystem helps you to have a wider network."
"You've got to put yourself out there... if you want to make a million quid a year."
"You probably should be on social media if you want to have a personal brand."
"You need to understand two fundamental things: sales and marketing."
"Give me a story, give me some of you, give me some of the information that you have, but bite-size it."
VALUABLE RESOURCES
https://www.facebook.com/shaznawaz11
https://www.linkedin.com/in/shaznawaz/ https://www.instagram.com/parkwardlabour/ https://www.youtube.com/channel/UCJCDESxIqYjhiIBxJ90nKwQ?disable_polymer=true
Shaz Nawaz is a serial entrepreneur; he owns five thriving businesses in diverse sectors.
Shaz is committed to helping business owners build successful businesses. Having conducted over 3,000 business growth consultations he has helped his clients generate millions in additional profits. His purpose is to inspire business owners to build businesses that are hugely profitable and sustainable.
He is a huge advocate of having multiple streams of income. He has written a number of business books and regularly contributes articles to mainstream media outlets.