SeeArts Podcast 🌟 Building the co-creative Bridge between Arts & Business 🎭🚀

Today, we are talking about the future of the events industry and I have the big pleasure to welcome Christopher Werth with us – he is the Director of Strategy & Concept of VOK DAMS – globally leading event agency head-quartered in Wuppertal with offices from Shanghai to New York and Sao Paulo. He has made an interesting professional journey that has led him to this challenging position, and I can´t wait to get his global perspective of the future of our beloved meeting and events industry, the creative surprises of 2020 and what to expect in the future with a look into technological advances, the role of the arts and the methodology Vok Dams uses to create meaningful encounters and stay ahead.

In the conversation, we explore current technologies such as VR and Christopher reveals his passion for both the opera and gaming. He takes us on his journey from assistant director in theatres, via stations as EXPO2020, and copywriting jobs into live communication. Today it feels as a perfect fusion and looking backwards it does totally make sense, but on the road it wasn't clear at all. It was about following the passion and taking the leap of faith in the right moments

He shared the analogy of the story of "hare & tortoise" and how it relates to the slow and quick hunches in the creative process hence showcasing the power and importance of creative (self-)confidence.

A fruitful discussion and exchange of the flow of events, adrenalin in the digital arena and 6 major steps to take into consideration if you want to create a events that matter:
Hybrid is here to stay.
Concept is key and below 6 spices Christopher mentioned

1st: Interaction, participation, co-creation
2nd: Sensory experience, haptic moment
3rd: For digital - plan it shorter episodes - not full days
4th: Timing and precise dramturgy
5th: environment for networking:Learn from TV - they are doing a lot to make it look interesting
6th: The Power of Content:
--> if you mix these 6 factors, you can have a successful (digital) event

Christopher's Gaming Column
http://culturmag.de/author/christopher-werth

White Papier: The learning from the hybrid & digital journey
https://www.vokdams.de/news/detail/article/the-learnings-from-439-hybrid-and-digital-events.html

Reach out to him @krrystoffer for more inspiration and meet him as well on diverse sets of Clubhouse talks and connect on LinkedIn
If you want to learn more about his company VOKDAMS.de and their methodology
and follow us on Instagram @SeeArtsNow - share your feedback and your learnings from this episode.

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