Reclaiming Lost Leads: Strategies for Re-Engagement


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Jan 29 2025 30 mins  

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This podcast episode addresses the common challenge of losing leads in sales and provides a practical framework for re-engaging with those who have fallen through the cracks.

The episode acknowledges the emotional hurdle of feeling shame or guilt for losing a lead. It emphasizes the importance of overcoming these feelings and acknowledging that mistakes happen. The key is to learn from the experience and implement strategies to prevent future losses.

The podcast highlights the importance of transparent communication with the prospect. It emphasizes the need to apologize for any lapses in communication and reassure the prospect that this is not reflective of your usual approach.

The episode stresses the importance of consistent follow-up. Once a lead is re-engaged, it's crucial to maintain consistent communication and demonstrate a commitment to building a strong relationship.

Furthermore, the podcast encourages sales professionals to allow prospects to challenge them. This can be a valuable opportunity to demonstrate your ability to overcome obstacles and deliver on your promises.

Finally, the episode emphasizes the importance of setting and adhering to deadlines. By consistently meeting deadlines and following through on commitments, you build trust and demonstrate your reliability.

By implementing these strategies, sales professionals can effectively reclaim lost leads, rebuild trust, and ultimately increase their chances of closing deals.

Scott Schlofman
Mike Williams - Cell 801-635-7773

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