Jan 31 2022 17 mins
Chloe Hyland, Marketing Manager of Messe Frankfurt UK, talks openly about the difficulties faced by the events industry due to the coronavirus pandemic and how the business used the time wisely to invest in both its digital footprint through Autoresource.co.uk and new exhibition format, designed to support the automotive aftermarket.
Chloe also gives an insight into what to expect from the hugely anticipated Garage and Bodyshop Event, taking place from 8 to 9 June at Birmingham NEC.