Mar 19 2025 73 mins
After our Daytona Bike Week adventure, we face the hard truth about whether the financial outcome justified the personal sacrifices made to attend the event. The tension between leaving family behind and achieving business results creates a powerful backdrop for exploring what "success" really means.
• Financial results fell short of expectations despite positive relationship-building
• Leaving a 5-month-old daughter behind created significant emotional struggle
• Being positioned off the main path dramatically reduced foot traffic
• Conversations with veteran vendors revealed this was an unusually slow Bike Week
• Event organizers were also struggling, firing staff and making changes mid-week
• Eagle sightings at key moments provided spiritual reassurance and connection to late father
• Breaking even financially but gaining valuable experience for future events
• Maintaining courage (the year's guiding word) meant pushing through despite challenges
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