From small agency CEO to holding company agency CCO, RAPP's Troy Hitch has done a little bit of everything. In this 32-minute Ad Chatter, Troy talks with host Dan Goldgeier about:
- The “Ego Epiphany” that good Creative Directors should have
- What holding companies do well – and don’t do well
- The musical Troy wrote for a casket maker client and an appreciation for “Bathtubs Over Broadway”
Enjoy!