Apr 03 2024 44 mins
In this episode, I had the privilege of speaking with Brandi Susewitz, the founder and CEO of Reseat, a groundbreaking marketplace that aims to solve the pressing issue of office furniture waste. Brandi's journey from industry expert to tech entrepreneur is a testament to her passion for sustainability and her commitment to driving positive change.
After being laid off during the pandemic, Brandi recognized two key problems plaguing the office furniture industry: the lack of a plan for existing furniture when companies move or renovate, and the staggering statistic that 98% of all contract furniture ends up in landfills, with less than 2% being properly recycled or given a second life.
This realization sparked the idea for Reseat, a platform that connects companies with excess furniture to those in need, fostering a circular economy and reducing waste. As Brandi eloquently stated, "I really believe with all of my heart and soul that reuse is the future. It's the only way to really save this planet."
Building Reseat from the ground up was no easy feat, but Brandi's determination and industry expertise paved the way. By leveraging technology and forging strategic partnerships, Reseat has become a driving force in the circular economy, enabling companies to track their carbon emissions and make informed decisions about their furniture assets.
Brandi's journey from industry expert to tech entrepreneur is a testament to her resilience and unwavering commitment to sustainability. As she navigates the challenges of scaling Reseat, her vision for the future is clear: a world where every piece of furniture has a unique identifier, enabling companies to track their assets and make informed decisions about their environmental impact.
In this episode, we delve into the intricacies of Reseat's business model, the role of technology and partnerships in enabling a circular economy, and Brandi's insights on the future of sustainable office furniture solutions.
Key Takeaways:
- Addressing Office Furniture Waste: Reseat tackles the critical issue of office furniture waste, providing a platform for companies to repurpose excess furniture and reduce their environmental impact.
- Enabling a Circular Economy: By connecting buyers and sellers, Reseat fosters a circular economy, giving furniture a second life and reducing the strain on landfills.
- The Power of Technology: Leveraging technology and partnerships, Reseat enables companies to track their carbon emissions and make informed decisions about their furniture assets.
- Brandi's Entrepreneurial Journey: From industry expert to tech entrepreneur, Brandi's story is a testament to the power of passion, resilience, and a commitment to driving positive change.
- Envisioning a Sustainable Future: Brandi's dream of a world where every piece of furniture ha
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