Jan 11 2024 37 mins
With sustainability at the forefront, it's imperative for companies to get creative about how well they can advance their ESG and DEI initiatives.
This was the focal point of our latest podcast episode featuring Joe Casabona, a podcast and automation coach who delves deep into the art of storytelling.
In this co-creation effort, host Vai and Joe orchestrate the power of storytelling and its impact on driving change within the corporate realm.
Focus areas from this conversation:
- Promoting ESG Initiatives Through Storytelling
- Storytelling for Promoting Company Values
- Impact of great stories on Business outreach
It’s a focused approach on weaving narratives that can help convey a company’s ethos, elevate ESG and DEI initiatives, & promote brand value.
- Modalities : Podcasts, short form videos
- How authentic communication, empathy in leadership can resonate internally and externally
- Impact on employees, customers
- Why sharing company’s mission thru’ stories is a cornerstone for business success
- Building trust, drawing investment, impacting bottomline
- Harnessing stories to establish a brand narrative
Throughout the episode,
- We provided actionable insights for leadership teams on how to effectively communicate their sustainability missions.
-Examples of how companies can leverage their marketing teams/content team to highlight their ESG strategies and DEI initiatives.
Join us for a riveting session that promises to transform the way you perceive and project your brand's initiatives around sustainability. It’s an episode that outlines strategy & demonstrates how compelling narratives can inspire action for sustainability and building diversity, equity, inclusion -be it small and medium sized businesses(SMB's) or for large corporations.
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Videos available on YouTube channel.
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This podcast comes to you from Listen Ponder Change LLC, founded by Vai Kumar.
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