Out of Crisis Comes Innovation: The Birth of Melange de Blanc


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Nov 24 2023 19 mins  

What happens when two creative minds come together amidst a global pandemic and decide to rewrite the rules of the bridal industry? Hear the story of Christina + Kimberly, who birthed Melange de Blanc, a tailored bridal market that started as a mini-market show during COVID. This episode takes you on a journey through their creation, a community-driven marketplace that celebrates a medley of cultures, from Italy to Israel, with designers offering diverse price points. Discover the heart of this market, a place where collaboration thrives and boutique owners find their perfect match in designers and dresses.

Then, we shift gears to talk about the essence of community support. As we discuss the This Versus That Wedding Podcast, we highlight how every review, every shout-out, contributes to our growth and shapes our content. Just as every wedding is a celebration of people coming together, so is our podcast a space for collective sharing of experiences, questions, and insights about everything bridal. Whether you're planning your own wedding or just fascinated by the industry, this episode promises a peek behind the industry's curtain, an insight into the changing dynamics of the bridal market in the post-COVID era.


Special series season in partnership with Coded Agency

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Melange De Blanc is a premier destination for bridal fashion, with two prime locations in NYC and Palm Beach. From its roots as a pop-up market, it has evolved into a permanent fixture, bringing exceptional brands from around the world to the United States through international collaborations. With a focus on luxury and immersion, our well-curated selection offers "something for everyone," allowing buyers to find everything they need across various categories.

Follow on Instagram: https://www.instagram.com/melangedeblanc


Places to go - People to see:

Kelly's Site: http://www.kellymcwilliams.com
Kelly's Blog: https://www.kellymcwilliams.com/blog
Instagram: @kellyamcwilliams


About Kelly:
Kelly knows how incredible a well planned wedding can be. Every moment counts and every decision plays a part. Wedding planning should be fun and as easy to do as possible. Besides planning weddings, Kelly travels the globe as an industry speaker. Kelly is a Martha Stewart Top Wedding Planner & this podcast won Brides magazine and WeddingWire's best podcast.

Need a little help planning your wedding?

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