Jan 16 2025 49 mins
Join us for new season of Group Y Live as host Oli Russell-Cowan sits down with Nick Tran, a renowned marketer known for transforming brands into cultural icons. With a wealth of experience as the former global head of marketing at TikTok and executive roles at Taco Bell, Hulu, and Samsung, Nick shares his insights on brand transformation, crisis leadership, and audience engagement.
In this episode, Nick reflects on his journey from a quiet upbringing in Orange County to leading innovative marketing strategies for some of the world's most recognized brands. He discusses the importance of adapting to the fast-paced changes in consumer behavior, especially in the wake of crises, and how to leverage creativity and community to drive brand success.
Discover how Nick navigated challenges at Taco Bell, Stance, Samsung, and TikTok, and learn valuable lessons on marketing in a post-TikTok world. He also shares his thoughts on the impact of AI in marketing and the importance of fostering a culture of experimentation within teams.
Whether you're a marketing professional, entrepreneur, or simply curious about the world of branding, this episode is packed with actionable insights and inspiration. Don't miss out!
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Contact Oli Russell-Cowan
- On Instagram olirussellcowan
- On LinkedIn at olirussellcowan
Thanks for listening & keep it rad!