Three Elements of a Memorable Brand with Rita Suzanne


Episode Artwork
1.0x
0% played 00:00 00:00
Mar 22 2024 20 mins  

In this episode of the Mom Owned and Operated podcast, Rita Suzanne has her first solo episode on this audience request.

Rita Suzanne is a business growth strategist with over a decade of experience helping ambitious entrepreneurs achieve sustainable growth. Her proven strategies focus on building strong brands, implementing effective SEO, and fostering long-term success.

A passionate advocate for moms in business, Rita is the local coordinator for Branch Moms in Columbus, OH, where she connects and supports other moms. Her Mom Owned and Operated podcast shines a light on inspiring mom business owners balancing business, family, and self-care.

Outside of work, Rita prioritizes a healthy lifestyle, embraces adventure with her four children, and believes true success lies in both business growth and a fulfilling personal life.

You can find Rita at her website or on Instagram, Facebook, or LinkedIn. She also has a free five day video challenge to build a sustainable, profitable business. Sign up for Income Ignition now to get started.

Here are the memorable brand questions from this episode:

  • What problem does your business solve for your ideal client?
  • What positive change do you want your business to make in people's lives? Think beyond your specific products or services.
  • Turn your answers into a short brand purpose statement. This will guide your decisions and keep you motivated.
  • Do you have 2-3 main brand colors? If not, quickly research the psychology of color. Do your choices match the emotion you want your brand to evoke?
  • Is your brand voice professional and authoritative? Friendly and relatable? Make sure your messaging is consistent and aligns with your target audience's expectations.
  • Picture your favorite customer. Describe them in 5 words. These words are key to identifying your brand personality.


Rita Suzanne
Transform your business into a predictable income machine by crafting an irresistible brand.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the Show.

Ready to ditch the solopreneur struggle and build a business with real support? Take advantage of Rita's free networking events and community: https://ritasuzanne.com/elevate

P.S. You can still find more interviews at momownedandoperated.com and learn about working with Rita at ritasuzanne.com/apply/