In this episode of The Social Selling Podcast, host Daniel Disney shares three effective strategies to boost engagement on LinkedIn. He also discusses general factors that influence engagement and provides additional tips for long-term success on the platform.
Best Moments:
(01:04) Introduction to the topic of boosting LinkedIn engagement
(01:39) Explanation of how the LinkedIn algorithm affects engagement
(01:53) Discussion on the importance of dwell time for content visibility
(02:30) The impact of audience size on engagement potential
(04:42) First tip: Comment on other people's posts before, during, and after sharing content
(06:06) Second tip: Reply to comments within your post quickly to keep the conversation going
(08:33) Third tip: Find and connect with the most active LinkedIn users (for Sales Navigator users)
(10:24) Additional factors for boosting engagement: consistency and growing your network
(10:41) Recommendations for posting frequency and network growth