Market It With ATMA

Discover the fascinating journey of Oliver Parr, the co-founder of Modern Brick Haus, as he takes us through the creative and entrepreneurial triumphs behind this innovative e-commerce venture. Inspired by a lifelong passion for Lego, Oliver crafted a unique product: the customizable canvas, a brick-based art piece that transcends traditional toys and taps into the booming adult toy market. Alongside his partner Gabe, Oliver explains how they organically found their niche audience and bypassed the typical Lego crowd to connect with a diverse market. Their story is a testament to how creativity and e-commerce expertise can transform a childhood fascination into a thriving business.

Our conversation uncovers the unexpected challenges and dynamic strategies that fueled Modern Brick Haus’s explosive growth, sparked by a viral video created by a delighted customer. Oliver delves into their decision to collaborate with a woman-owned fulfillment center and shares his insights on the vital role of strategic partnerships and trusting one's instincts. Explore how they’ve combined creativity and functionality in home decor with modular, customizable product lines that allow for seasonal flair and personalization. As Oliver recounts the company’s first successful year, you'll gain valuable lessons on entrepreneurship and the exciting potential for future expansion. Ready to explore these innovative kits? Head over to modernbrickhouse.com and see how they’re changing the game.

Oliver Parr
Modern Brick Haus
[email protected]
modernbrickhaus.com

🎙 Market It With ATMA Podcast
Brought to you by Advent Trinity Marketing Agency
www.adventtrinity.com