Feb 03 2025 28 mins
In this episode of The Modern Hairstylist Podcast, host Hunter Donia sits down with branding expert and creative director Marisa Burgett to talk all things branding photoshoots—why they matter, how to make them truly represent your brand, and how to make the process fun instead of overwhelming.
If you've been putting off getting professional branding photos because you're unsure about the investment, nervous about being in front of the camera, or just don’t know where to start—this episode is for you! Hunter and Marisa break down exactly how hairstylists can create branding photos that set them apart, attract their dream clients, and capture their unique salon experience.
Key Takeaways:
- Beyond the Scissors & Blow Dryers: Why your branding photos should tell a story and showcase the experience of working with you—not just your tools.
- How to Nail Your Brand Aesthetic: Learn how to align your personality, client vibe, and salon experience into a cohesive visual identity.
- What to Do Before Your Shoot: The biggest mistakes hairstylists make when planning a branding session—and how to avoid them.
- Props, Poses, & Authenticity: Ideas for making your photos stand out, from including real clients to capturing genuine, candid moments.
- Finding the Right Photographer: How to choose someone who gets your vision and will help you feel comfortable in front of the camera.
Why You Should Listen:
Branding photoshoots aren’t just about looking professional—they’re about creating an emotional connection with your ideal clients. If you want to raise your prices, book more aligned clients, and make your brand instantly recognizable, this episode will help you make the most of your next shoot.
Follow Marisa: https://www.instagram.com/marisaburgett_creative
Check out Marisa's resources here: https://marisaburgett.com/