#118 Preparing for the Golden Quarter: Q4 Retail Reviews & Festive Season Sales


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Sep 04 2024 15 mins  

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For Foodpreneurs the countdown to Q4—the "Golden Quarter"—is officially on with just 16 weeks to go! This is the season with epic sales including Black Friday, Cyber Monday, and the Thanksgiving, Christmas, New Year periods; unsurprisingly, the time of year when brand owners make the most money.

In this episode I cover how to make every week, from now until then, count so that packaged food, drink and pet food founders make the most of it.

Listen now to discover:

✅ Exactly what you need to focus on during this period.
✅ Why you need to show value to your stockists, and how to do it.
✅ How to break down your Q4 goals into manageable steps.
✅ Why now is the perfect time to ‘follow up’ with potential opportunities.

Remember, busy doesn’t equal effective. It’s about smart strategies that deliver. Listen to Ep. 118 now and finish 2024 strong 💪

LINKS & RESOURCES:

Season 12, out now, is 'Brand Season' and is being presented by Thrive Collective, a boutique FMCG consultancy which has achieved significant growth with major retailers for Bae Juice, GYM BOD, Welly, The Kimchi Company and more.

Click this link to find out how they do it.