"You only have one chance to make a first impression, so it better be great," shares Elettra Wiedemann, fashion icon, food writer, and Executive Director of Mama Farm, about her learnings from a successful career in the fashion industry. In this episode, Elettra shares her long-life passion for environmentalism and food, why she changed Fashion Weeks to farms and her story with MycoWorks.
In this episode:
• Elettra’s story with MycoWorks and friendship with Matt
• A plate of oatmeal: her path to understanding biomedicine, biotechnology, and bio society
• From fashion to agriculture: “it’s a very long, tangled road.”
• The future of fashion: getting more connected to the source of what you’re wearing.
“Fashion is a lot like farming.”
• “To me, sustainability means walking through the places I hike now with my kids and doing those same hikes with my grandchildren.”
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