Jan 08 2024 17 mins
Welcome back to the Social Sarah podcast, where I simplify your social media management through the ever-evolving world of social media marketing. In this episode, "Where to Invest Your Time on Social Media in 2024," I dive deep into the most effective platforms for promoting your business in the coming year.
Key Takeaways:
- Simplicity Wins: Learn why sticking to familiar platforms can be your best strategy.
- Quality vs. Quantity: Discover why you need both to succeed in 2024.
- Emerging Trends: Get insights on why Threads could be the next big thing.
- Evergreen Platforms: Understand why platforms like YouTube and Podcasting remain crucial.
I'll share insights on navigating platform changes, leveraging new features like Instagram Notes and TikTok's long-form videos, and why evergreen content on platforms like YouTube and TikTok is more important than ever.
- What platform has given you the best ROI in 2023?
- How often do you analyze your social media analytics?
- What's your take on the rise of Threads?
- Have you noticed older content resurfacing on TikTok?
- Which evergreen platform do you plan to focus on in 2024?
Subscribe for more insights and share your thoughts in a review!
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