ill communication: copywriting tips & sales strategies for small businesses

Have you ever assumed silence means a missed opportunity? In this episode, I’m sharing a simple but powerful lesson: the fortune is in the follow-up! Inspired by a real-life conversation with my son about job hunting, I dive into why following up isn’t desperate—it’s strategic. Whether you're reaching out to a potential employer, a client, or a past connection, a well-timed check-in can change everything. I’ll also share insights from entrepreneur Denise Duffield-Thomas and a personal client win that proves just how effective follow-ups can be.

Topics We Cover in This Episode:

• The surprising mindset shift that makes follow-ups feel effortless
• The key reason prospects and clients don’t respond—and what to do about it
• A simple but effective follow-up email template you can start using today

Tune in to learn practical, non-pushy follow-up strategies that can boost your business, revive client relationships, and even land you new opportunities.

Show notes are always available at https://www.kimkiel.com/podcast!!

Resources Mentioned:

Read Chill & Prosper by Denise Duffield-Thomas: https://amzn.to/44oPNBZ

Ep 18: How to use the 9-word email to get more clients: https://www.kimkiel.com/podcast-1/how-to-use-the-9-word-email-to-get-more-clients

I would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkiel

Text me a question or comment!