Cesar Wurm, Vice President of Commercial, Premium Brands, IHG Hotels & Resorts


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Mar 07 2025 31 mins  

Cesar shares why listening is such an important skill in life and in business, and he delves into the story behind his book: The Powers of Addiction: Finding Freedom in Acceptance and Recovery, He discusses how advocating for oneself can help others support your goals and explains how focusing on really understanding people allows him to optimize individuals’ potential and build high-performing teams. Cesar also encourages us to embrace opportunities to connect with others and how it has benefitted his career.