How Social Justice Shaped a Sneaker Empire


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Jan 31 2025 46 mins  

In this interview, Sam Hunt, cofounder of 1587 Sneakers, discusses why intellectual property matters for startups. As the first Asian American sneaker brand, 1587 Sneakers stands out with its bold mission and unique identity. Sam shares lessons on navigating the challenges of the sneaker industry, protecting IP, and embracing authenticity. He also talks about the brand’s Shark Tank experience, manufacturing decisions, and fostering cross-cultural solidarity. Discover how IP and innovation fuel success for startups in this inspiring story.

#invention #patent #investing #lawsuit #money #million #china #intellectualproperty

#asianamericanentrepreneurs #trademarkspatentsandcopyrights #trademarkbasics #trademarkregistration #protectingyourwork

CHAPTERS:
00:00 - Intro
01:31 - 1587 Sneakers Overview
03:36 - Marketing Challenges for Asian Communities
06:20 - Changing the Stigma of Asian Followers
12:58 - Building a Social Media Following
15:05 - Converting Followers into Customers
16:39 - The American Dream: Current Perspectives
23:45 - Importance of Intellectual Property (IP)
24:30 - Investor Interest in Intellectual Property
25:45 - Quality and Manufacturing in Business
28:40 - Motivation for Appearing on Shark Tank
30:25 - Experience of Taping Shark Tank
32:20 - Reflecting on Personal Growth
33:55 - Pursuing Entrepreneurial Dreams
35:30 - Importance of Business Partnerships
37:38 - Breakthroughs and Obstacles in Business
41:45 - Advice for Aspiring Entrepreneurs
42:59 - Connecting with Sam
43:51 - Adapting 1587 Sneakers Post-TikTok Ban