Oct 16 2024 9 mins 3
Thinking of hiring someone to help you with LinkedIn? BEWARE of the so-called "LinkedIn Experts" who really aren't!
In this podcast, I review these 14 Signs that Your LinkedIn Trainer Isn’t a LinkedIn Expert
- Outdated headshot photo or photo isn’t zoomed in.
- URL is not simplified
- Header isn’t optimized: information is hard to read on mobile; photos aren’t relevant for ideal target audience; name is larger than most other text in the header image.
- City instead of metro area
- Company page or education has a gray avatar in their top header card
- Contact info doesn’t have any websites, or websites are invalid / outdated
- About statement is about them, not about how they help their clients.
- About statement is missing personal information; it’s all about their company only.
- Featured section isn’t enabled at all OR has outdated links (1+ year old)
- They aren’t posting at all, or they are posting more than once a day.
- Their posts aren’t getting any comments or they are ignoring comments on their posts.
- They aren’t spending any time Commenting on their connections’ posts.
- They are missing a CTA in their experience section.
- Zero recommendations received or given OR no current recommendations received or given (in the current year).
LinkedIn "Power Hours" (Single Session, x4, x12)
Each package includes:
- LinkedIn consulting / coaching, personalized to your needs and focusing on your questions.
- Review of LinkedIn profile / company page to provide guidance / advice / recommendations
https://www.mellermarketing.com/powerhour
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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.
Visit mellermarketing.com
Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)
