Ep. 29- The Art of Authenticity and Empathy in Sales l MasterSaaS Live w/ Matt Green & Alina Vandenberghe


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Aug 29 2023 15 mins  

Matt Green discusses with Alina Vandenberghe his journey into sales and the qualities that make a great salesperson and sales manager. He emphasizes the importance of empathy and authenticity in building relationships with clients and team members. Matt also explains the purpose of Sales Assembly and how they provide comprehensive training and development programs for B2B software companies. Matt concludes by sharing common mistakes salespeople make and the high-demand training topics for different roles, such as storytelling for account executives and quantifying ROI for customer success.

Matt Green is a sales expert and the chief revenue officer at Sales Assembly. He has a background in criminal justice but found his calling in sales. With a focus on empathy and authenticity, Matt has built a successful career in sales and now helps sales teams improve their skills and performance through the courses and certification programs that Sales Assembly offers.

You can find Matt on LinkedIn: https://www.linkedin.com/in/matthewco...

Alina Vandenberghe is the Co-founder, Co-CEO, and CMO at Chili Piper. She started her own company before high school. Selling lipstick and tech skills she then decided to get a master's in computer science because make-up was a low-margin business. She then went on to create the first mobile products with millions of users for Thomson Reuters, Bloomberg, and Pearson. Some of them went to be keynoted on stage by Steve Jobs. She help found Chili Piper in 2016 to boost buyer engagement for cool companies like Spotify, Airbnb, Snapchat, Shopify, and thousands of others.

You can find Alina on LinkedIn: https://www.linkedin.com/in/alinav