Dec 05 2024 108 mins
Join Dan Platta and Jason Geiman as they dive into the world of holiday lighting, discussing everything from the best practices for scaling your holiday light business, to handling competition and staffing. Learn about the effectiveness of EDDM, the potential of permanent lighting, and the importance of having a CRM. Jason shares success stories, challenges, and valuable tips for making your business profitable. Tune in for insights on running a seasonal business, effective marketing strategies, and ensuring safety in holiday light installations.
Need Christmas Lights or training
https://www.christmaslights.io
❄️❄️❄️In Person Training❄️❄️❄️
Teach You Everything You Need to Know How To Successful Start And Run A Christmas Lighting Company 🎄🎄🎄🎄
https://christmaslights.io/in-person-...
Need Christmas Lights
https://www.christmaslights.io/l
Christmas lights Tools and Resources
https://www.christmaslights.io/tools
Christmas Lights website template
Christmaslights.io
Christmas Lights Facebook Group
https://christmaslights.io/group
00:00 Starting the Live Stream
00:47 Catching Up After a Long Time
01:17 Christmas Lights Business Success
01:48 Managing a Large Facebook Group
03:44 Challenges of Running a Business
04:52 Weather and Outdoor Activities
06:50 Fitness and Health Journey
09:47 Deer Hunting Season
16:00 Marketing Strategies and Business Growth
27:05 Effective Use of EDDM for Business
33:06 The Struggles of New Entrepreneurs
33:43 The Importance of Hustle and Grit
34:48 Scaling Challenges and Financial Realities
36:26 Learning and Adapting in Business
37:06 Valuing Your Worth and Client Negotiations
38:20 The Joys and Stresses of Scaling a Business
42:13 The Evolution of Business Networking
44:58 Permanent Lighting Trends and Technologies
53:55 Staffing and Seasonal Business Strategies
01:05:40 Safety Concerns in the Holiday Lighting Business
01:07:10 Friendly Banter and Holiday Plans
01:08:37 Ice Fishing Adventures
01:10:27 Convention Excitement and