Seven Shipping Principles


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Jan 08 2025 22 mins   162

How does 37signals decide when software is ready to ship? In this episode of The REWORK Podcast, 37signals’ co-founders Jason Fried and David Heinemeier Hansson discuss the company's Seven Shipping Principles. They dive into when a product update is good enough to ship and the importance of making updates to solve actual problems.

Key Takeaways:

  • 00:11 – We only ship good work.
  • 03:36 – The problem with MVPs
  • 04:41 – We ship when we're confident.
  • 10:08 – We own the issues after we ship.
  • 13:41 – We don’t ship if it isn’t right.
  • 17:11 – Making sure your solution tackles a real problem
  • 20:00 – We ship to our appetite.

Links and Resources: