Oct 22 2024 46 mins
In this episode of the Digital Revolution Podcast, host Eli Adams welcomes Grace Frohlich, a seasoned digital marketing specialist and Senior SEO Manager at BrainLabs.
With nearly a decade of experience, Grace brings a wealth of knowledge, particularly in SEO website maturity audits—an often overlooked yet crucial aspect of developing effective SEO strategies.
Here’s what we dive into:
- Grace's Journey: From her beginnings in California and a career shift from fashion marketing in New York to mastering SEO in London, Grace shares her fascinating transition into the digital marketing realm.
- SEO Maturity Audits Explained: Grace breaks down what SEO maturity audits are and why they are vital for any business looking to enhance its online presence. This comprehensive audit helps businesses understand their website's developmental stage within their industry.
Key Components of Maturity Audits:
- Technical compliance and user experience
- Content quality and search opportunity
- Competitor analysis and backlink profiles
- Performance tracking and more
- Practical Insights and Tactical Advice: Grace provides actionable insights into how businesses can apply these audits to forecast and improve their website performance. She discusses the importance of keeping up with SEO’s ever-evolving nature and leveraging changes to stay ahead.
- Audience Engagement: With a focus on real-world applications, Grace and Eli discuss common pitfalls in SEO practices and how to avoid them, ensuring listeners can immediately apply these lessons to their own digital strategies.
Whether you’re a business owner seeking to optimize your website or an up-and-coming SEO professional, this episode is packed with valuable insights designed to elevate your digital marketing efforts.
Don’t miss out on the wealth of knowledge Grace shares and the practical steps you can take to assess and enhance your website’s SEO maturity.
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