Ep 205 | Networking for Business Growth


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Feb 17 2025 17 mins  

In this episode of "Sales Made Easy," I shared my insights on leveraging networking for business growth, especially for startups and entrepreneurs. Through my experience in both virtual and local community networking, I emphasized the importance of relational selling over traditional sales tactics. While networking, the primary focus should be on building connections, trust, and providing value rather than directly selling. I shared practical tips on maintaining the right mindset, crafting effective introductions, and the significance of one-on-one follow-up meetings to deepen relationships.

Additionally, there are nuances in choosing the right networking groups and balancing time spent on networking with other crucial business activities.

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