Feb 28 2025 7 mins
When a prospect is ready to buy, any delay can cost you the deal. Urgency in sales isn’t about being pushy—it’s about serving your customer when they need you most. In this episode, I share key lessons on why moving fast matters, how to avoid losing deals to hesitation, and what you can do to match your prospect’s urgency. Don’t let missed opportunities slip away—learn how to close with confidence and speed.
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