Oct 22 2024 45 mins
It takes a special leader to lead an agency and do it with heart and soul. In this episode the Katies are joined by Amanda (Mandy) Galmes, Managing Director and Managing Partner ANZ for Sefiani Agency, part of the Clarity Group. Mandy dives into all things agency talent, hiring, helping clients tell their stories - particularly around the growing field of responsible business - and the challenges with doing exec comms in this current climate.
Episode timestamps:
00:54 - Mandy's Journey into Public Relations
04:30 - The Importance of People in Agency Work
08:04 - Transitioning to Sefiani Agency
12:12 - Sefiani's Approach to Strategic Communications
13:09 - Agency Leadership and Client Relationships
15:21 - Nurturing Young Talent in the Agency
21:02 - The Evolving Landscape of Communications Education
32:02 - Responsible Business and Media Challenges
35:41 - Navigating Media Interviews and Authenticity
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