Optimize Your Website to Drive Sales


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Feb 25 2025 31 mins  

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Is Your Website Optimized to Increase Sales in 2025?:

An Interview with John Waraksa

In this episode, our hosts introduce John Waraksa, the founder of Sapphire Falls Web Design. John details his journey from a career as a chemical engineer to becoming a web designer. He shares insights into the importance of having a website for modern businesses, discussing various platforms like Wix, Squarespace, and WordPress. John also emphasizes the significance of SEO and adapting to new technologies, including AI. He provides practical advice for small business owners on when to seek professional help, and the benefits of investing in a well-optimized and secure website. Throughout the episode, John highlights the evolution of web design, the role of social media, and tips for ensuring long-term success for his clients.

00:00 Introduction to Our Guest: John Waraksa

00:32 John's Background and Career Journey

01:50 Starting Sapphire Falls Web Design

04:22 The Importance of Having a Website

07:19 Choosing the Right Website Platform

11:49 SEO and SEM: Getting Your Website Found

19:16 The Role of AI in Web Design and Marketing

22:01 Maintaining and Updating Your Website

27:39 How to Work with John Waraksa

John’s contact info:

www.sapphire-falls.com

Nashville-web.design

[email protected]

[email protected]

linkedin.com/in/jdwaraksa

Phone: 615.906.6844