#199: How to Craft a Compelling Story That Resonates With Your Ideal Clients and Turns Leads Into Paying Clients


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Oct 02 2024 30 mins  

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In this episode, we dive into the power of storytelling for your coaching business. I’ll walk you through how to craft a story that not only connects with your ideal clients but also converts leads into paying clients. Sharing your personal journey can set you apart in a crowded market and build deeper trust with your audience.

Key Takeaways:

  • Why storytelling is essential in your marketing strategy
  • How to structure a story that resonates with your ideal clients
  • The secret to using your story across platforms to attract clients

About Me:

Hey There! I’m Michelle! Your Visibility Marketing Coach, content and Email Marketing Strategist, Motivational Speaker, Author (…And soon to be your new business bestie!)

I’m an international speaker, Visibility Marketing Coach, and founder of Elevate LifeCoaching.

I help coaches like yourself to build your brand, attract high-quality 5-6 figure clients, and land paid speaking gigs.

I’ve been public speaking since I was 9 years old.

My dad helped me draft my first speech and signed me up for a contest. (Yep, voluntold!)

And since then, I’ve been the go-to person whenever someone needed a speaker on short notice.

At work, I was the one presenting, running workshops, and leading training sessions.

While everyone else stayed quiet, palms sweating, hoping not to get called on, I was the one grabbing the mic and taking the lead.

After working with hundreds of coaching clients to help them boost their visibility and market their businesses, I realized there’s a HUGE missing piece most coaches overlook.

This is the #1 strategy man top coaches use to grow their coaching business. are you using it?


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