MWH 466 : How to Take a Cold Audience and Make Them Hot (Organically or with Ads)


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Jan 05 2025 36 mins  
MWH 466 : How to Take a Cold Audience and Make Them Hot (Organically or with Ads)

In this week’s episode, we dive into the journey from cold to warm to hot audiences and explore why it’s impossible to sell to a cold audience directly.

I will be sharing practical steps to build a customer journey that feels authentic to meet your audience exactly where they are. From a party analogy to nurturing connections through content, I will walk you through how to create trust, relatability, and meaningful connections that transform followers into clients!

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What You’ll Learn:

Why a cold audience won’t buy and the importance of warming them up

The buyer’s cycle and recognising the different stages your audience is in

The role of storytelling and relatable content in building trust

How to create connection content that nurtures and engages

The importance of leading with love, vulnerability, and consistency

I can’t wait to hear what resonates with you in this episode. Send me an email at [email protected] or a DM on Instagram @mumswithhustle if anything sparks a new idea or an “aha!” moment. I’d love to hear from you!

Until next week, stay happy in your hustle.

CONNECT WITH ME

Web: www.tracyharris.coFacebook: @mumswithhustleInstagram: @mumswithhustleTwitter: @MumsWithHustleMums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

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