Apr 13 2021 34 mins
Frank Maselli is a professional speaker, best-selling author, and 36-year veteran of the financial services industry. He urges advisors to challenge the “old school mindset” and start “passion prospecting.” He delves into prospects and clients concerns and how financial consultants can best service this sector by education, client events, and building a credibility factor – affectively channeling aggressiveness and assertiveness.