Mar 05 2025 13 mins 1
Is your Amazon PPC actually profitable? Many sellers focus too much on ACOS and ignore TACOS, CTR, and other key metrics. In this video, we break down how to properly analyze your PPC performance to optimize ad spend and drive real growth.
Get our Amazon PPC Guide for better ad results: https://bit.ly/4iqIGjq
#AmazonAds #PPCMarketing #AmazonFBA #EcommerceSelling #AmazonSEO
Watch these videos on YouTube:
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3
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Timestamps
00:00 - Are You Wasting Money on Amazon Ads?
00:19 - Key PPC Metrics You Need to Track
00:46 - ACOS vs. TACOS – Which One Matters?
02:50 - Why Click-Through Rate is More Important Than Impressions
04:06 - The Worst Metric in Amazon PPC (And Why)
05:50 - How Search Term Reports Help You Optimize Ads
07:02 - Understanding Placement & Product Reports
08:00 - The Truth About AI Ad Automation for PPC
10:31 - Essential Rules for Running Amazon Ads Properly
12:15 - The Right Way to Structure Amazon PPC Campaigns
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