Sep 30 2024 44 mins 16
KTM and the Pierer Mobility Group's financial situation was one of the industry's biggest talking points through most of the past summer. Certain details that were shared in a public earnings statement, including the stock price, inventory surpluses, and workforce downsizes were repeatedly mentioned in online articles or videos, and the company has enacted new measures to correct the issues.
Dozens of international motorcycle journalists were invited to Austria in September to see and hear what is happening with the Pierer Mobility Group. The two-day trip included presentations on how KISKA analyzes and designs for the motorcycle market, tours of the KTM Component, Engine, Assembly Line, and Research & Development buildings, conversations with executives, and rides through the mountains on production and prototype machines.
Hear what we saw during the trip, including how all of KTM's off-road production remains in Austria, from SML's Michael Antonovich.
