Building a Media Empire: Ballen Studios’ Nick Witters


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Mar 19 2025 37 mins   2

What does it take to manage top names in podcasting and YouTube?


Nick Witters is the CEO of Ballen Studios, the new media company best known for the MrBallen YouTube channel. Nick joins the podcast to share his insights on content creation, business growth, and strategic partnerships in YouTube, podcasting, and other media ventures. He recounts his unique career path from the U.S. Air Force to entertainment law, from working in the WME mailroom to co-founding Ballen Studios with John Allen, a former Navy SEAL known as MrBallen. Nick and I explore his role in expanding Ballen Studios from YouTube to podcasts, his challenges in transitioning between media, and his experience managing YouTube sensation Mr. Beast.


You can find Nick at ballenstudios.com or on LinkedIn.


I’m on all the socials @JeffUmbro


The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.



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