Persuasion by the Pint

On this episode Seth Czerepak, joins us to discuss how AI can be used to write superhuman copy. Seth has taken some of the most sophisticated aspects of writing to influence, motivate, and persuade, and made them accessible in his own system called The Antifragile Sales System. Interview with special guest Seth Czerepak.

On this episode, Aleasha Bahr joins us to talk about her Black Sheep Sales Method™. She has 15 years of experience customizing sales strategies to your personality, audience, and service. Her methods empower business owners to effortlessly convert up to 80% of their leads without pressure, pitching or pretending to be someone else. In her […]

On this episode, we welcome Chris Silvestri, founder of Conversion Alchemy to the show. Chris is a “Conversion Alchemist” who works with B2B businesses that are looking to find message to market fit and convert more website visitors into loyal customers but think that words alone will convert when words are just the base metal. You can learn more […]

On this episode, we’ll analyze RFK Jr’s speech with AI (Claude) and find out what made it so persuasive.

Special guest Kory Basaraba share his “Core Conversion Story” formula so you can create higher converting funnels.

On this episode, we’ll cover a flight of persuasion topics that range from RFK Jr’s speech to werewolves, manipulation, nostalgia, and also how negative advertising can work in your favor.

On this episode, we’ll be diving into Robert Greene’s bestselling book “The 48 Laws of Power”. This compelling book delves into the dynamics of power and influence in various aspects of life. You can grab a copy at https://amzn.to/4dNqFcU.

On this episode, Carolyn Beaudoin joins us on the podcast. Carolyn is a seasoned copywriter and conversion rate optimizer. Working freelance, agency-side, and in-house, she’s worked with some of the fastest-growing brands on the planet, including LaunchDarkly, Resident Home, Glowforge, Nextiva, and Shopify Plus. Now, Carolyn is the co-founder and Head of Creative Strategy at […

David Dutton joins us again this week to talk about how to keep customers in your pinball machine.

On this episode, we welcome serial entrepreneur and investor David Dutton back to the show. Dave will share some real-world, no-BS strategies on how he recently helped grow a local client’s businesses by $170K in just 6 months using education marketing.