Business of Security Podcast

Dec 14 2017 2.2k
Business of Security Podcast artwork

The Business of Security Podcast discusses the business side of security. From finding work and what skills are needed to where and how do you network To sharing ideas, tips and advice on networking, technology, marketing, and tools you can use to successfully grow your security business.

The podcast offer interviews with leaders in the security talking about the state of the security business, how to brand your business to be successful by using marketing and social media tools. The goal of this podcast is for you to be more productive doing your job as a security practitioner.

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How to Use Social Media for Your Security Business

Dec 14 2017 24 mins  
Security Business owners that use social media have to do more than just “be on” social media networks in order grow their business. There are so many ways in which to use the tool of Social Media. There is more to social media than casually chatting with friends or sharing news items ad infinitum. In this podcast episode, I share several ways in which you can use social media

Social Media and Website Metrics

Dec 09 2017 10 mins  
Social media is a driving force when used effectively for all types of business including security and executive protection services. You’ve identified your goals, found your market, you are sharing and creating valuable content for potential customers, marketing your products and services. You’re interacting with comments and monitoring what is being said about the industry an

Social Media Success for Your Security Business

Dec 06 2017 17 mins  
Social Media success for your business is not overly complicated. Here are few steps that I recommend you act upon to use social media as a tool for your security business. Social Media success begins with knowing who you are, what you do, and who you do it for.

BoS Podcast – Be Smart When Using Social Media for Your Security Business

Nov 21 2017 21 mins  
Be Smart on Social Media In this podcast, I talk off the cuff about how security service providers (EP, Bodyguards, event security, etc.) should be...

Business of Security Podcast – Exceeding Expectations

Dec 01 2014 15 mins  
In this episode I’ll answer an email from a podcast listener, we’re I’m heading to this week and why, and share my thoughts on exceeding...

Business of Security Podcast – Twitter Tips and Tools for Your Business

Nov 19 2014 19 mins  
On to the main topic of Twitter tips and tools. It’s still amazing to me that I can connect and engage with folks I don’t...

Business of Security Podcast – Give People What They Want for Free

Oct 08 2014 10 mins  
In this podcast I’ll be sharing my feedback on the ASIS expo, from which I just returned and a pretty hard hitting, tough love kind...

013 – Stop Being Stupid on Social

Aug 26 2014 13 mins  
Introduction to the Podcast I’ve been in and for the most part around the security business for close to 20 years. I In 2008 I...

012 Business of Security Podcast – Marketing by Innuendo

Jan 04 2014 8 mins  
In this podcast, I go on a rant about Marketing by Innuendo. Faking it until you Make it with fake photos and content will only get you so far. I really try to provide useful and critical information to help you do your job better but this is something I needed to share with the EP community.

Ten Steps to Branding and Social Media Marketing Success

Aug 27 2013 19 mins  
When I was creating notes for this podcast and planning out these steps, I got curious as to what others would say so I asked...