The Marketing Pulse Podcast

Season Finale! Wrapping Up Season 1 of Marketing Pulse Podcast 🎉Welcome to the final episode of Season 1 of the Marketing Pulse Podcast! It's been an incredible journey, and we couldn't have done it without you, our amazing listeners.In this episode, we take a look back at some of the most insightful and impactful moments from the season. From groundbreaking marketing strategies

Welcome to our latest podcast episode! We're thrilled to have Chavunga Lungu, the Director of Marketing at the Zambia Tourism Agency, join us for an enlightening discussion on tourism marketing.In this episode, Chavunga shares his expertise on:   •   Core principles of effective tourism marketing   •   Successful campa

Welcome to a special episode of The Marketing Pulse Podcast! This week, we are thrilled to have Nandus du Plessis, consultant and strategic advisor at Crazy Ginger, sharing his expertise on effective marketing communication. With years of experience as a global marketing manager, Nandus delves into the nuances of crafting compelling messages, the importance of digital strategies, a

In-Depth Interview with Mary L Gumbi, Brand and Marketing Manager at Amiran Zambia 🎙️Tune in for an insightful episode where we sit down with Mary L Gumbi to discuss B2B marketing in Zambia's agriculture industry. In this episode, we cover:🔹 Understanding B2B Marketing in Agriculture: Explore the unique aspects of marketing within Zambia's agriculture sector.🔹 Role of Ma

Join us for an in-depth conversation with Mwewa Besa as he reflects on his term as President of ZIM, shares his vision for the institute, and discusses its significant milestones and future direction. This episode covers:🔹 Leadership and Vision: Mwewa Besa's vision for ZIM and steps to enhance marketing excellence.🔹 Institute's Achievements: Key accomplishments and ZIM's cont

Thrilled to share that our latest podcast episode is now live! In this episode, We had the pleasure of interviewing Ndela Sichizya, a seasoned marketer with a wealth of experience in leveraging the power of storytelling in marketing campaigns. We delved deep into the importance of storytelling and its impact on consumer behaviour, brand resonance, and long-term customer relationshi

Join us for an in-depth exploration of the transformative power of data-driven marketing in our latest episode: "Unveiling Data Driven Marketing." In this episode, we delve into:   •   Understanding the role of data analytics in modern marketing strategies   •   Leveraging customer data for personalized marketing and i

Join us as we dive deep into the world of Personal Branding with Moono Chungu. In this insightful episode, we explore the strategies, tips, and real-life examples to help you craft a compelling personal brand that sets you apart in today's competitive landscape.From understanding the essence of personal branding to leveraging online presence, networking, and content creation, we've

In this episode, we delve deep into the world of social media marketing, covering everything from building a strong strategy to leveraging analytics for success. Whether you're a seasoned marketer or just starting out, this episode has something for everyone!Key topics include:   •   Building a Strong Foundation   •   

In this episode, we delved deep into the world of unconventional marketing tactics that defy the norm and leave a lasting impact. From street art to flash mobs, we explored the creative strategies that captivate audiences and spark conversations.We uncovered the essence of guerrilla marketing, discussing its origins and the guerrilla mindset that drives it forward. We dissected cre