The Creative Penn

How can you outline a story based on a ‘thought dump' and interweave genre tropes you love to create a successful book? How can you use video marketing to reach more readers, even if you are an introvert? Jenna Moreci gives her tips. In the intro, my new ProWritingAid tutorial; Embracing change and starting over [Wish I'd Known Then Podcast]; OpenAI released ChatGPT 4o; U

How can you blend ‘work for hire', ghostwriting, and being an indie author into a successful hybrid career writing books for children? Aubre Andrus gives her tips. In the intro, Countdown Pages on FindawayVoices by Spotify; the impact of AI narrated audiobooks on Audible [Bloomberg]; Ideas for short fiction anthologies and Kevin J. Anderson's Kickstarter; Penguin Random

How can you use automation and tools to help you streamline your creative and business processes so you can get back to the writing? Chelle Honiker gives some mindset and practical tips. In the intro, IBPA guide to publishing models; We need to talk about independence [Self Publishing Advice article; my podcast episode with Orna Ross]; The Financial Times signs a partnership de

How can you connect to readers in a way that is sustainable for you and effective at selling books? How can you choose the best platform when there are so many options? Dan Blank gives his recommendations. In the intro, TikTok ban signed into law in the USA [The Verge]; No One Buys Books [Elle Griffin]; Please stop bashing book publishing [Publishing Confidential]; The Hotsheet

How can you build a creative, sustainable career as a ‘mid-list' indie author? How can you design a business that works for you and your books over the long term? T. Thorn Coyle explains more in this episode. In the intro, BookVault bespoke printing options; Harper Collins partners with Eleven Labs for AI-narrated non-English audiobooks [Publishing Perspectives]; AI Publi

What can authors learn from the adoption of AI into the music industry? What are some of the ways musicians are making money in the fractured creator economy? Tristra Newyear Yeager gives her thoughts in this interview. In the intro, Draft2Digital announced a retail distribution agreement with Fable [D2D]; Kobo launches a new color e-reader [Rakuten Kobo]; Ultimate guide to sub

How can you overcome your fears and make a life change towards your dreams? Or tackle the fears that stop you from writing and publishing your book? Rachael Herron talks about creating despite the fear, and getting unstuck in this interview. In the intro, Blackberry movie and IP questions; The Copyright Handbook by Steven Fishman; Co-Intelligence: Living and Working With AI by

There are many options for book marketing, so how do you choose the right ones for you? I give my thoughts on the different polarities on the marketing scale to help you figure out what might work for your book, your stage on the author journey, and your lifestyle. In the intro, Storybundle for writers; Seth Godin on Tim Ferriss; Amazon's investment in Anthropic; Claude 3 direc

What mindset shift do you need if you want to sell direct? How can you use Meta and AI tools to amplify your marketing? Matt Holmes gives his tips as well as insights from running my ads for my store, JFPennBooks.com. In the intro, how to sell more books at live events [BookBub]; Future of publishing and LBF, includes video of our live panel [Orna Ross on SelfPublishingAdvice];