Pipeline Visionaries

Learn from Smita Wadhawan, CMO at SimplePractice, about making sure that your product delivers on your value proposition.

Learn from Kristin Russel, CMO at symplr, about creating a category and creating roles for your customers within that category.

Learn from Shane Murphy-Reuter, CMO at Webflow, about aligning your media buying strategy with how people consume content.

Learn from Narine Galstian, CMO at SADA, about getting customers for life and providing value at all stages of the customer journey.

Learn from Kris Rudeegraap, Co-CEO, Sendoso, about the future of gifting and the role of AI.

Learn from April Moh, CMO at Kyriba, about defining the enemy and the hero during your rebrand.

Learn from John Solomon, CMO at Therabody, about overcoming the “Kleenex problem” and prioritizing the entry to your brand.

Learn from Sun Lee, CMO at BigPanda, about why she thinks of the customer journey as a spiral.

Learn from Gerardo A Dada, CMO at Catchpoint, about the venn diagram of content marketing strategy.

This is part ten of our special series revealing the top uncuttable budget items mentioned by the marketing leaders who’ve appeared on Pipeline Visionaries. Tune in to hear all the budget items our guests couldn’t live without!