In Clear Focus: Amazon Marketplace Strategies with Carolyn Lowe


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Dec 10 2024 26 mins   1

IN CLEAR FOCUS: In this week's episode, Carolyn Lowe, the founder and CEO of ROI Swift, shares practical Amazon marketplace strategies for brand success. Drawing from her own experience managing a $2B division at Dell and advising established e-commerce businesses and startups, Carolyn discusses profitability tactics, advertising approaches, and emerging opportunities on the platform. Learn how brands can optimize listings, protect against competition, and leverage Amazon's B2B potential.